TakeAPeekIn

9/23/2020
Indianapolis, IN

Position Desired

Customer Service, Management, Nonprofit, Restaurant & Food Service, Sales
New York City, NY
Yes

Resume

SUMMARY: A wannabe traveling food critic stuck in a sports marketer’s body. Seeking new opportunities in New York City as I move across the country during a global pandemic. Ten years of experience in helping large corporations create winning marketing, social and digital campaigns & sponsorship platforms to improve ROI and exposure.
EXPERIENCE
Andretti Autosport // Partnership Activation Strategist & Marketing Manager [2017 – Present]
 Work with globally recognized companies such as DHL, AutoNation & Genesys to deliver against partnership goals
 Developed a monthly reporting structure for partners on our INDYCAR program to show the ROI and QI Media Value results that our partners obtain and require to evaluate their sponsorship value
 Collaborate with the business development team to identify new opportunities for growth within the industry while assisting in pitch/deck creation. Led to the addition of three new primary partners to the team in 2020
 Spearheaded the creation of a marketing strategy to expand the global footprint of the Andretti name with increased social media, digital and print KPI’s
 Developed continuous process improvements within our approval structure for brand standards, resulting in quicker campaign launches for partners
CSM // Account Manager & Communications Account Executive [2013-2017]
 Manage a robust roster of clients to ensure proper scope of work for projects is being met
 Created and managed the budget of Verizon’s media plan when they launched as the title sponsor of the INDYCAR series across social, digital, print and out of home marketing
 Accountable for event planning and execution for major brands such as Crown Royal, Farmers Insurance and PNC Bank
 Identified incremental targets to g...

Login or Register to view the full resume.